Eight questions
Takes two minutes
Short, specific, no fluff. The questions are the ones I would ask in the first five minutes of the call anyway.
Qualify Your Engagement
For the Full Systems Build ($20,000–$60,000+) and the Operations Retainer ($2,500–$7,500/mo), the Discovery Call works best when I have read the lay of the land first. Eight questions, two minutes, and the 30-minute call gets to land on the substance.
Short answers are fine. Specific is better than polished.